Huanglong Scenic Area signage project

Selected work/ 05

Destination branding

Huanglong Scenic Area

Visitor-facing identity and retail signage photographed in the Huanglong Scenic Area.

Project perspective

One environment.
One visual language.

The supplied project photographs use bold yellow structures, dimensional lettering, and illustrated details to create a friendly destination character. The signs combine practical visitor information with a strong sense of place.

  • 01Visitor-facing retail signs
  • 02Destination identity
  • 03Environmental sign structures

Planning a sign family?

Bring us in at drawing stage.

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